This evening I attended the Adidas Real Deal Release Event held at Concepts in Cambridge. The Real Deal were Employee #8′s signature shoe from his second season in the league. Adidas celebrated the re-release of the shoe with an autograph signing/sneaker release party. To make the event even more special, Adidas invited Celtics stopper Avery Bradley, who has been wearing the Real Deal retro this season. Retail on the Real Deal retro’s was $110. The shoes came with a limited edition Real Deal tee shirt. The shoes were extremely limited. Concepts only had 2 of each men’s size. I grabbed both 10.5′s and had them autographed.
Both Antoine and Avery were extremely accommodating to fans throughout the event. They signed shoes, jerseys, pictures, basketballs, you name it. You did not have to purchase anything to receive an autograph. Bradley took time to interact with each fan. Walker was in great spirits. They took pictures with everyone that asked. Keep an eye out for pictures on Instagram and Twitter. Overall the event was great fun. I want to give thanks to Adidas and Concepts for holding the event. I look forward to Concepts next event.
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