The Celtics have entered into a unique partnership with Suffolk University that will allow students to study, evaluate and even create Celtics marketing strategies. Actually, it sounds like the Celtics just got a bunch of kids to come up with good marketing ideas for free.
“We have developed an exciting program with Suffolk University, which presents the unique opportunity for business students to learn first-hand about the day-to-day business operations of a professional sports team,” Celtics president Rich Gotham said in a statement.
In a statement of his own, Suffolk University vice president John Nucci added of the program, "It will put Celtics expertise in the classroom, where our students will gain concrete and tangible experience from some of the best in the sports business arena.”
Wyc Grousbeck is going to teach the kids at Princeton a little something or two about building a winner. It's about time those morons got an education. Seriously. If those kids were REALLY as smart as they claim to be, they'd have figured a way to get that school the hell out of New Jersey.
The folks at Hugging Harold Reynolds are going to some Yardbarker meet-and-greet booze-fest tonight. I'm unable to attend… but I've met these guys… and they're pretty cool. So I'm pretty comfortable passing along the link that asks for suggestions to keep a potentially boring night interesting… and asking you to help them make total asses of themselves.
And I'm going to take a page out of Chuck's book here. In honor of Tony Parker's 55 points, I'm putting up some pictures of Eva Longoria, back when she was hot, after the jump.